Information

Shipping Association of Trinidad and Tobago

The year ahead will see the Shipping Association of Trinidad and Tobago unveil its strategic plan. Commissioned in 2008 and completed in 2009, the plan will see the SATT move away from its traditional group structure to committees.
In this regard, the year 2010 promises to be an exciting and challenging one for the SATT.

Under the leadership of the association’s recently elected president, Rhett Chee Ping, the association will roll out the strategic plan, which fundamentally reorganises how members relate. Three major committees will hold portfolio responsibility for:
• Stakeholder Relations
• Membership Management
• Marketing and Public Relations.
Stakeholder relations

Activities to be emphasised under ‘stakeholder relations’ are:
• Strengthening the Association’s relationships with other local business associations, regional shipping associations and the Caribbean Shipping Association
• Collaboration on strategic areas that affect or hinder the flow of trade
• Engaging the relevant government ministries and seeking a more rapid response in identified strategic areas
• Collaboration focused on building capacity in the industry.
Membership management

Membership management will emphasise the maximisation of satisfaction by way of:
• Training and development – largely through seminars and workshops and general forums
• Improving members’ access to industry data
• Providing members with more timely information on key developments in the industry
• General membership outreach.

Marketing and public relations

Marketing and Public Relations activities will include public statements about the Association’s position on a range of issues directly or indirectly related to the maritime industry. The Association will play a more central role in building general awareness of how trade impacts on the everyday lives of the general public. It will educate the public on the role of each stakeholder in the trade and shipping value chain. Activities will also be developed to illustrate how trading efficiency contributes to real economic development.

With its new strategic plan in place, the SATT plans to make 2010 historically significant.